Strategic planning
Strategic reflection of all future moves, and above all when introducing new practices and technologies into the business, is imperative. The same imply on cultural operators, especially when dealing with new contemporary art expressions that require the need to keep up with the technological development and the new audience that follows this development. BITE of Art, firstly as an initiative and BITE 2.0 project is predominantly focused on strategic approach that cultural operators have to make in communication with the audience. That lead us to the necessity of strategic communication planning, to which a separate chapter and precise step-by-step guideline is dedicated in this CABM – Annex 3: Communication Strategy.
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